Božkov Republica success at PACKSTAR 2018
Božkov Republica rum achieves the highest award for packaging design at the PACKSTAR 2018 Competition.
Currently in its fourth year, the PACKSTAR Best Packaging Competition saw a total of 130 products registered in seven categories and we're delighted to announce that Božkov Republica rum received not one, but two awards for packaging design.
PACKSTAR is the only packaging competition on the Czech and Slovak market where the different packaging solutions are judged directly by consumers. Focusing on seven different categories, submissions are first assessed by an expert jury before going to a second round of judging where they are evaluated by consumers themselves.
Introduced to the Czech market earlier this year, Božkov Republica rum features packaging created by the Line Art Group agency, and has been awarded first place in the PACKSTAR competition not only in the Beverages category, judged by an expert panel and consumers, but also in the DESIGNSTAR category which is judged wholly by industry professionals.
"The development of our new Božkov Republica Exclusive rum took nearly two years. We paid careful attention to every detail, including an elegant bottle with a label design which references the Art Nouveau period," says Marie Votrubová, Brand Manager of Božkov, "we are delighted to receive these awards and would like to thank the expert panels and the Czech consumers for selecting our brand." adds Votrubová.